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# How Silver Bell Group Scaled from 400 to 5,000 Calls a Week per Desk | Squaretalk Podcast Ep. 2
- URL: https://resources.squaretalk.com/how-silver-bell-group-scaled-from-400-to-5000-calls-a-week-per-desk/
- Published: 2026-10-19T12:38:00.000Z
- Updated: 2026-10-21T13:08:40.000Z
- Author: Damyana Gramatikova
- Tags: Squaretalk Podcast

In the second episode of the Squaretalk Podcast, Igor Ristovic, Division Manager at Silver Bell Group, shares how his team launches, runs, and scales sales and customer support projects for international clients. Igor also explained the role Squaretalk plays in day-to-day operations.

## In this episode, you'll learn:

- **How Silver Bell's boutique approach** goes beyond staffing a client's project.
- **What Silver Bell looked for** when it chose Squaretalk almost four years ago.
- **Which KPIs managers monitor** and how they oversee agent activity from a single dashboard.
- **How a six-agent UK sales project** tackled the answer-rate problem a client had with its previous vendor.
- **How Silver Bell opened three new European markets** on the same setup.
- **Why telephony was never a bottleneck** as projects grew in agents, markets, and call volume.

## About our guest

Igor Ristovic is a Division Manager at [Silver Bell Group](https://www.silverbellgroup.com/?utm%5Fsource=squaretalk&utm%5Fmedium=referral), where he runs a division of 300 people working across 12 industries. Silver Bell has been in the industry for 11 years and employs more than 1,500 people who work in 16 languages, in roles from sales and customer support to IT and marketing. The company serves clients in European, US, and Asian markets, with a separate division for China.

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